We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Premier Foods Plc Rockets As Sales Rise: Is Now The Time To Buy?

Could shares in Premier Foods Plc (LON:PFD) now hit 70p, or have today’s results given investors false hopes?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Shares in food manufacturer Premier Foods (LSE: PFD) rose by as much as 23% this morning, after the group’s interim results beat expectations.

Adjusted pre-tax profit rose by 21% to £28.1m, while operating profit from continuing operations swung from a £12.8m loss last year, to a £23.3m profit.

XXX

The gains are the result of the first quarterly increase in sales of branded goods for two years. Premier said that branded sales rose by 1.6% during the second quarter, driving an increase in profits.

This is a bigger achievement than it might sound. Premier Foods has been one of the casualties of falling sales in the big supermarkets. The firm’s branded goods, such as Mr Kipling, Bisto and Sharwood’s, are mainly sold in big supermarkets, not in discounters such as Aldi and Lidl.

To help combat the decline, Premier has introduced new products and adjusted the sizing of certain other projects. Marketing spend is also expected to rise by 10-15% over the year as a whole, with an emphasis on the run-up to Christmas.

Any problems?

At the start of this year, Premier Food’s two biggest problems were its mountain of debt and its large pension deficit.

During the first half, the pension deficit fell from £211.8m to just £32.8m, thanks to a set of accounting tweaks which reduced the firm’s pension liabilities from £4,460m to £4,151m.

Net debt was unchanged at £585m during the first half, but Premier says that this figure should “reduce significantly in H2”. This could be very profitable for shareholders.

A big opportunity

Premier Foods’ shares have been trading on a forecast P/E of about 4.5 for some time now. The reason for this is that the firm’s £585m net debt has overshadowed its market cap, which was around £300m before today.

This level of debt made a conventional P/E valuation (which ignores debt) irrelevant, so the market valued Premier on its enterprise value (market cap plus net debt). On this basis, Premier shares are valued at around 13 times forecast earnings, which is probably about right.

However, if Premier’s net debt falls sharply, the firm’s enterprise value will fall. I’d expect Premier shares to rise to offset this fall, especially if Premier can sustain its improved sales through the key second half of the year.

In my view, Premier shares could reach 60-70p over the next few years. The pace of the gains will depend on how fast the firm can reduce its net debt. However, as debt falls, interest costs should also fall, freeing up more cash to reduce debt.

What’s the risk?

The risk, of course, is that Premier won’t be able to generate a sustained improvement in sales, or that its operating margins will be too slim to generate enough free cash flow to repay debt, rather than just servicing it.

This could happen. Today’s results show that the firm’s 6.8% operating margin generated an operating profit of £23.3m during the first half. Unfortunately, this was eaten up by £24.1m of finance costs, mainly interest payments.

I’m willing to give Premier the benefit of the doubt after today’s results: these shares could be a profitable buy.

Roland Head has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »