We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Are Purplebricks Group plc, Rightmove plc and Zoopla Property Group plc in danger of 50% corrections?

Should you steer clear of Purplebricks Group plc (LON: PURP), Rightmove plc (LON: RMV) and Zoopla Property Group plc (LON: ZPLA)?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The outlook for the UK property market is highly uncertain. That’s due to several factors that could cause the value of house prices in the UK to endure a painful period. Chief among them is the potential for a Brexit on 23 June. Although ‘remain’ is in the lead according to most recent polls, the reality is that polls can be wrong, just as they were at the General Election last year. And with a number of undecided voters, the potential for a Brexit is real.

In addition, there will be a new London Mayor this week and this will inevitably lead to a refreshed housing strategy. And with the threat of an interest rate rise on the horizon, UK property investors may choose to delay purchases in order to see how the impacts of these three events ride out over the medium-to-long term.

XXX

Under pressure

Falling transaction volumes would be bad news for estate agencies such as Purplebricks (LSE: PURP), Rightmove (LSE: RMV) and Zoopla (LSE: ZPLA). Their sales and profitability could realistically come under a degree of pressure over the coming months and their forecasts could be downgraded.

In the case of Zoopla, it seems to have a considerable margin of safety built into its share price. Therefore, its downside may be somewhat less than is the case for Purplebricks and Rightmove. For example, Zoopla is expected to grow its bottom line by 30% in the current financial year and by a further 21% next year. And with its shares trading on a price-to-earnings (P/E) ratio of 27, its price-to-earnings-growth (PEG) ratio of around 1 indicates good value for money.

With regards to Rightmove, the margin of safety on offer is somewhat narrower than that of Zoopla. That’s partly because Rightmove’s bottom line is expected to rise by 9% in the current year and by a further 14% next year. However, the main reason for a narrower margin of safety is Rightmove’s current P/E ratio, which stands at 29.3. When combined with its growth rate, this equates to a PEG ratio of 2.4. This indicates that Rightmove’s shares may be fully valued and worth avoiding.

In terms of Purplebricks’ margin of safety, it appears to be extremely narrow. In fact, the company is currently lossmaking and while it’s forecast to move into profitability next year, this seems to have been fully priced-in by the market. Evidence of this can be seen in Purplebricks’ rating, with it having a forward P/E ratio of over 52. This indicates that while it does have long-term potential, Purplebricks may offer a less appealing risk/reward ratio than its sector peers.

Clearly, if Britain leaves the EU, if interest rates rise and if London’s strategy on housing changes, all three companies mentioned here could fall by 50% or more. However, the reality is that this scenario is relatively unlikely, although for long-term investors only Zoopla seems to offer an appealing risk/reward ratio out of the three stocks.

Peter Stephens has no position in any shares mentioned. The Motley Fool UK has recommended Rightmove. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »