We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

J Sainsbury plc: time to buy in or bail out?

Paul Summers checks out the latest numbers from grocery giant, J Sainsbury plc (LON:SBRY).

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Shares in Sainsbury (LSE: SBRY) climbed 1% in early trading as the market digested the latest figures from the UK’s second biggest supermarket. 

Over the 16 weeks to the start of July, retail sales rose 2.7%, excluding fuel and the impact of selling its pharmacy business. On a like-for-like basis, sales were up 2.3%.

XXX

The 3% rise in grocery sales — a big improvement on the 0.3% achieved in both Q3 and Q4 of the last financial year — will be particularly pleasing to existing shareholders, as will the 8% and 10% respective increases in online and convenience store sales. 

Away from food, clothing rose an encouraging 7.2% (up from 5.2% in Q4 2016). Thanks to the acquisition of Argos, the company also outperformed the market when it came to general merchandise, even if growth of 1% was less than in the previous quarter (1.5% in Q4). Online sales rose 10% with the company’s Fast Track delivery service – promising to deliver orders on the same day – proving popular thanks to the recent hot weather and customers’ desire to get their paddling pools and electric fans as soon as possible.

On an operational level, the Mike Coupe-led business reflected on its ongoing efforts to differentiate itself from the competition by enhancing its food ranges and opening more Argos Digital stores in its supermarkets. There are also plans to continue growing its banking division and achieve £145m of cost savings over the current financial year.

Time to buy?

Over the last 12 months, shares in Sainsbury have climbed 13%. While hardly exceptional in a rising market, that’s still not bad for a lumbering £5.5bn cap. 

Even so, I’m still to be convinced that this momentum can continue. Indeed, if anything, I would give serious consideration to selling any shares I had in the company sooner rather than later. Let me explain.

For one, the rising cost of importing food as a result of sterling’s weakness is likely to continue hitting the firm’s bottom line. While competitors will also be hit, investors need to consider whether their capital could be put to better use in companies that are more geographically diversified and/or export-focused.

Secondly, Sainsbury’s much-rumoured offer of somewhere around £130m for the Nisa convenience chain — while not necessarily a bad move — does highlight the arms race currently playing out in the grocery sector. Regardless of how well a company is run, the need to keep spending to simply maintain pace with rivals is not usually indicative of a rewarding investment. 

Third, the rather muted reaction to today’s positive numbers is surely a sign that the market is still reeling from Amazon’s recent announcement that it would be entering the space through the $13.7bn purchase of Whole Foods. While the former’s presence in the UK market is negligible right now, I wouldn’t bet against this growing rapidly over the next few years. An offer to buy Ocado in the near future could really spice things up. Expect significant downward pressure on Sainsbury’s share price if this actually happens.

Overall, Sainsbury’s current price-to-earnings (P/E) ratio of 13 might look reasonable but I still consider it steep for a company that is simply being compelled to do whatever it can to protect its market share from other listed grocers, German discounters and online disruptors. A 4% dividend yield may be tempting but, for me, it might be time to bail on Sainsbury.

Paul Summers has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »