We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Here’s why the Morrisons share price could surge higher than the FTSE 100

WM Morrison Supermarkets plc (LON: MRW) appears to offer a brighter future than the FTSE 100 (INDEXFTSE: UKX).

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The prospects for the UK economy may appear to be relatively downbeat at the present time. Brexit risks remain high, while consumer confidence is at a relatively low level. However, a number of shares, including Morrisons (LSE: MRW), appear to be in the midst of delivering improving financial performance.

Looking ahead, the strategy that has been put in place by the business could lead to a rising share price that allows it to outperform the FTSE 100. However, it’s not the only UK-focused stock which could be worth buying at the present time. Reporting on Tuesday was a company that may offer a wide margin of safety and upside potential.

XXX

Robust performance

The company in question is automotive retail group Marshall Motor Holdings (LSE: MMH). It released a robust rest of interim results on Tuesday which showed that it is performing well despite industry headwinds. Revenue in the first half of the year was down by 0.4% to £1,162.9m, while reported profit before tax increased by 6.5% to £17.2m. Like-for-like (LFL) new unit sales to retail customers fell by 5.9%, although LFL used revenues were up by 5.2%.

In response to a tough retail environment, the company was able to reduce net operating expenses versus the comparable period. This was driven by strong management actions on discretionary costs and site closures. Further cost reductions could help the company to offset what may prove to be a challenging period in the second half of the year.

With Marshall Motor Holdings trading on a price-to-earnings (P/E) ratio of around 7.5, it appears as though investors are expecting further difficulties over the medium term. But with its bottom line due to return to growth of 2% next year, it could be a stronger performer than the market is anticipating. As such, now could be the right time to buy it.

Changing strategy

The prospects for Morrisons may also be better than investors are expecting. Certainly, the supermarket sector continues to be crowded and highly competitive. No-frills operators such as Lidl and Aldi have caused mid-tier operators’ sales to come under pressure. This trend, though, may now have eased somewhat, with Morrisons delivering improving financial performance in recent quarters.

The strategy change employed by current management could lead to further growth over the medium term. Accessing convenience store growth through the resurrection of its Safeway brand and a deal to supply a range of stores could lead to high growth with minimal outlay. And with an increasing online presence, the company’s prospects appear to be improving at the same time as its net debt is falling.

With Morrisons due to post a rise in earnings of 9% this year and 8% next year, its prospects could be stronger than many of its FTSE 100 peers. And with Brexit causing confidence towards UK-focused shares to decline, now could be the right time to buy the retail stock.

Peter Stephens owns shares of Morrisons. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »