We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Forget Tesco! I’d buy shares in these 2 FTSE 100 companies instead

With price cuts at Tesco, could this online property agent or this consumer products maker perform better?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The retail environment is difficult for Tesco (LSE: TSCO). Along with rivals Morrison’s and Sainsbury’s, it is slashing prices to keep up with Aldi and Lidl.

As fellow Fool Edward Sheldon points out, Tesco is a company that divides opinion. Some people think it’s turned a corner, while others aren’t so sure.

XXX

My concerns are that I believe Tesco has lost its competitive moat. Everywhere I go, I notice a new Aldi and Lidl stores opening.

And then you read about the 4,500 redundancies announced at Tesco in August. I think it’s quite clear that the company is on unstable footing. Prices will probably be cut until it has regained its market share.

When it comes to buying shares, one of the requirements I look for is that companies are well moated. I think these two businesses tick that box:

Rightmove

If you’ve bought or rented a property in the past few years, you’ve probably used Rightmove (LSE: RMV) to assist in your search.

Usually, I steer away from technology stocks, as I feel there is always a new entrant looking to step into the market and disrupt it. Having said that, I believe Rightmove is synonymous with the property industry, and competitors will find it incredibly difficult to take away a significant chunk of its market share.

With its share price growing over 40% in a year – making the price-to-earnings ratio an eye-watering 33 – and a prospective dividend yield of just 1%, this is not a bargain stock. But in situations like this, I recall Warren Buffett’s advice that “it’s better to buy a wonderful company at a fair price, than a fair company at a wonderful price.”

I feel the high valuation is justified in this instance, as clearly Rightmove is the dominant player in the market.

Reckitt Benckiser

When it comes to moated companies, nothing beats a low-cost consumable product. Brand loyalty is such that even in hard times, customers won’t sacrifice a pound or two for an own-branded imitation.

Reckitt Benckiser (LSE: RB) has a strong portfolio of products under three umbrellas: hygiene, home, and health. The company’s brands include familiar names such as Gaviscon, Durex, Nurofen, Dettol, and Harpic.

Reckitt Benckiser has begun its ‘RB 2.0’ plan, in which it aims to separate the hygiene, health, and home portfolios.

Its most recent results for the last quarter were disappointing for investors, due to weaker than expected sales growth in markets such as the US and China. Like-for-like sales growth in Q3 was just 1.6%.

As such, its share price has dropped roughly 10% in a year, meaning the price-to-earnings ratio is 17. The prospective dividend yield for the company is 2.5%.

It’s not unreasonable to think this may be a problem for the company in the short-term. But for a long-term investor, I believe this presents a buying opportunity.

T Sligo has no position in any of the shares mentioned. The Motley Fool UK has recommended Rightmove and Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »