We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Forget the Cash ISA! This FTSE 100 dividend stock I like now yields 18 times base rate

This FTSE 100 (INDEXFTSE:UKX) stock looks tempting after today’s positive results.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

It’s nice to see a company’s stock rising for a change, if only for sheer novelty value amid the current market rout. It’s particularly good to see the Prudential (LSE: PRU) share price up. And especially given that I’ve been a long-time advocate of this globally diversified FTSE 100 insurer.

Savers reeling from the Bank of England’s decision to slash interest rates today should take particular close attention. Lower rates are a massive blow for anybody looking to take out a Cash ISA with this year’s £20,000 allowance. But Prudential’s dividend pays 18 times the new, lower base rate of just 0.25%.

XXX

While Prudential has US exposure through its Jackson arm, most investors have been buying it as a play on emerging markets and China. The group has been rapidly expanding its operations to take advantage of the emerging middle-classes. These people need to buy their own pension, health and insurance products, rather than relying on the state.

Profits up 20%

This morning, Prudential posted a forecast-beating 20% rise in group adjusted operating profit from continuing operations. It stood at a whopping $5.3bn.

Group CEO Mike Wells hailed another positive performance during 2019, despite significant macroeconomic and geopolitical volatility.” He says this leaves the £39bn group positioned for future growth.

In Asia, its fast-growing franchise delivered double-digit growth in new business profit across eight markets.

But coronavirus has slowed economic activity and dampened sales momentum in Hong Kong and China “with a consequential effect on new business profit.” 

However, the group’s broad geographic spread and the strength of its recurring premium business model “lends considerable resilience” to its earnings. Hence today’s upbeat market response.

Action on Jackson

The big news today was a plan to launch a minority IPO for the US annuity business Jackson. This is to attract third-party funding. And it will give it the capital strength to become a separately-listed business. This follows pressure from activist investor Third Point. It comes after the £5.7bn separation from fund management arm M&G in October.

There’s no timescale for the IPO as yet, valued at between $6bn and $10bn, which seems wise given current market concerns. Prudential will retain its London HQ, despite not doing any business in the UK, saying it offers a huge pool of finance professionals.

My aim is Pru

Prudential stock rose more than 3% shortly after the results were announced, but fell by a similar amount in the afternoon as the wider FTSE 100 recovery rally ran out of steam.

Savers looking for a higher return will be impressed by the Pru’s progressive dividend policy. The board announced a second interim ordinary dividend of 25.97 cents per share today.

The recent market crash has helped push the yield up to 4.5% a year, handsomely covered 3.2 times by earnings. Prudential stock now trades at a bargain valuation of just 8.6 times earnings.

These are unnerving times, as we wait to see how far the coronavirus spreads, but now could be the perfect time to buy Prudential. Especially if China is over the worst.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has recommended Prudential. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »