We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Is the Tesco share price now too cheap to miss?

Tesco’s share price continues to rise following a blistering August. Should I join in or is the FTSE 100 share a classic investment trap?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The Tesco (LSE: TSCO) share price has risen spectacularly over the past month or so. The FTSE 100 stock soared 10% over the course of August. And it recently touched 17-month peaks above 250p per share.

The supermarket’s gains have been heady. But on paper the Tesco share price still seems to offer terrific value. City analysts think earnings at the grocer will soar 150% this fiscal year (to February 2022). This leaves Tesco trading on a forward price-to-earnings growth (PEG) ratio of 0.1. A reading below 1 suggests a stock may not be sufficiently valued by market makers.

XXX

On the plus side

There are several good reasons why investors are buying Tesco shares again. These include:

  • A possible takeover attempt. The bidding war for Morrisons has been one of the big FTSE 100 stories of the year. Fellow Big Four supermarket Asda is also in the process of being bought. And rumours are swirling that Sainsbury’s could also be hoovered up soon. Sure, Tesco would cost much more than its industry rivals. But could it also become a target, possibly from a major retail giant like Amazon? I for one wouldn’t be surprised.
  • High customer satisfaction scores. Encouragingly Tesco scores better than almost all its rivals when it comes to customer satisfaction. The Institute of Customer Service’s latest survey showed the FTSE 100 chain beaten only by Aldi, M&S, and Waitrose on this front. Tesco’s invested heavily in its products, stores, and processes in recent years to steal a march on its rivals and it seems to be paying off.
  • Tesco’s excellent online proposition. Covid-19 lockdowns during 2020 and 2021 helped to supercharge online sales at the likes of Tesco. But the party isn’t over and Statista thinks Internet grocery sales will rocket 43.8% between 2019 and 2024, making online the fastest-growing part of the market (even beating the discount segment). This bodes well for Tesco, which operates the country’s leading online operation.

Why I fear for Tesco’s share price

There’s clearly reasons to be bullish about the Tesco share price, then. But despite its cheapness this is a UK share that still carries too much risk for me.

The first concerns the prospect of painful and prolonged shortages of goods following Brexit withdrawal. Today the UK Trade & Business Commission claimed that the problem of empty shelves could get worse when new customs checks come into effect next month. There’s also the possibility of soaring labour costs in the years ahead as a result of post-Brexit immigration rule changes. Tesco has already been offering large financial ‘golden hellos’ to its truck drivers to keep its shelves filled.

I’m also worried by the problem of rising competition for its stores and its online operations. Amazon has recently opened physical stores in central London to complement its entry in the UK grocery market. Meanwhile discounters Aldi and Lidl continue to aggressively expand their store estates. The long-term outlook for the Tesco share price remains packed with danger, in my opinion. Therefore I’d rather buy other blue chip shares right now.

John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Royston Wild has no position in any of the shares mentioned. The Motley Fool UK owns shares of and has recommended Amazon. The Motley Fool UK has recommended Morrisons and Tesco and has recommended the following options: long January 2022 $1,920 calls on Amazon and short January 2022 $1,940 calls on Amazon. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »