We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

After crashing 25%, I see this FTSE 100 share as a steal!

This FTSE 100 share has collapsed by 24% over the past 12 months. But I see a great British business paying a cash dividend of 3% a year to shareholders.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The past year has been pretty good to the FTSE 100 index. As I write, the Footsie stands at 7,066.36 points, up more than 1,040 points — more than a sixth (17.3%) — over 12 months. Alas, not all the index’s constituents have enjoyed this latest leg of the bull (rising) market. Indeed, some stocks have performed poorly since mid-September 2020. Here’s one loser that I don’t own, but would buy and hold today.

The FTSE 100 rebounds

On ‘Meltdown Monday’ (23 March 2020), the FTSE 100 slumped to a closing low of 4,993.89 points. after hitting rock-bottom, the index bounced back strongly to end 2020 at 6460.52 points. It has since added more than 605 points — up almost a tenth (9.4%) — in 2021. But not all Footsie shares have benefited from this rising tide.

XXX

Of the 101 stocks (one is dual-listed) in the FTSE 100, 86 have gained in value over the past 12 months. The highest increase was 122.3% and the lowest a mere 0.9%. The average gain across all 86 winners was more than a third (34.7%), double the wider index’s rise. This leaves 15 shares that have declined in value since 14 September 2020. These losses range from 1.9% to 37.3%. The average loss across all 15 losers was around a seventh (-14.6%).

The Footsie’s five biggest flops

For the record, these are the FTSE 100’s five biggest fallers over the past 12 months (sorted from smallest to greatest loss):

Company Sector 12-month return
Ocado Group online supermarket -17.7%
Just Eat Takeaway.com 0nline takeaways -18.9%
Reckitt consumer goods -24.9%
Polymetal International mining -31.1%
Fresnillo mining -37.3%

As you can see, losses among the FTSE 100’s five biggest flops range from more than a sixth (-17.7%) to almost two-fifths (-37.3%) over 12 months. Two of these stocks (Ocado Group and Just Eat Takeaway) are go-go growth stocks that have come off the boil in 2021. Two other shares (Polymetal International and Fresnillo) are mining stocks, which are notoriously volatile (especially when metals prices fall steeply). Right now, I’ve no interest in buying any of these four stocks, largely because I’m a boring value investor.

I think Reckitt might be a steal

Of these five FTSE 100 flops, I think that Reckitt (LSE: RKT) might fit my bill as a value share to buy and tuck away. From 2009, the company was known as Reckitt Benckiser, but it rebranded back to Reckitt in March of this year. This FMCG (fast-moving consumer goods) firm has origins dating back 207 years to 1814. The group sells hygiene, health, and nutrition brands, including Calgon dishwasher tablets, Clearasil spot cream, Cillit Bang cleanser, Dettol and Lysol disinfectants, Durex condoms, Nurofen painkillers, etc.

However, shares in this Slough-based business have struggled since they hit a 52-week high of 7,774p on 5 October 2020. As I write, Reckitt shares trade at 5,750p, down over £20 — more than a quarter (-26.0%) — from their October 2020 high. At this price, the group’s market value is £40.6bn, making it a FTSE 100 heavyweight. Demand for Reckitt’s cleansing products surged during the worst of the Covid-19 pandemic, but sales growth has since slipped back. Also, Reckitt’s operating margins are under pressure due to rising input costs in 2021.

Despite Reckitt’s considerably higher revenues, its shares are cheaper today than at any point during pre-pandemic 2019. For me, this indicates that this stock might have been unfairly dumped into the FTSE 100’s bargain bin. The shares are down almost a quarter (-23.9%) over the past 12 months and now offer a dividend yield slightly above 3%. Hence, Reckitt looks like a steal to me right now!

Cliffdarcy has no position in any of the shares mentioned. The Motley Fool UK has recommended Fresnillo, Just Eat Takeaway.com N.V., and Ocado Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services, such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool, we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »