We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

This popular FTSE 100 share has crashed 34% in 6 weeks. Time to buy!

This FTSE 100 share has crashed by more than a third since 11 February. But I see deep value in this cheap share and would gladly buy it while stocks last.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Several times a week, I go ‘bottom fishing’ in the FTSE 100. This involves trawling the blue-chip index, looking for ‘fallen angels’ — beaten-down shares in otherwise sound companies. And as I view the FTSE 100 as cheap in historical terms, I usually find no shortage of bargains. But today I spotted one battered stock that has crashed spectacularly in recent weeks.

FTSE 100 winners and losers in 2002

So far in 2022, the FTSE 100 has lost just 0.2% of its value. However, as you’d expect, some of its constituent shares have performed far better than others. For example, in the three months ending yesterday (24 March), 29 FTSE 100 shares have increased in value. These gains range from 37.6% to 0.2%. The average rise across all 29 winners is 15%.

XXX

At the other end of the scale lie 71 losing shares. Losses across these laggards range from 0.2% to 37.7%. The average drop across all 71 losers is 13.6%. Since I’m bottom fishing, I’m particularly interested in the biggest fallers. For the record, 20 FTSE 100 shares have lost at least a fifth (20%+) of their value over the past three months. And #95 on this list of Footsie flops caught my eye today.

ITV shares have crashed since 11 February

The fallen angel I found is ITV (LSE: ITV). I’ve had my eye on this FTSE 100 share since it collapsed during the Covid-19 crisis of spring 2020. At its 52-week high, the broadcaster’s share price peaked at 134.15p on 14 June 2021. As I write, ITV shares trade at 81.42p, down almost two-fifths (-39.3%) in around nine months.

What’s more, ITV shares were doing fine until Friday, 11 February (closed at 123.65p), when they began sliding. But the real damage was done when the group released its full-year results on Thursday, 3 March. As my Foolish friend Zaven Boyrazian pointed out that day, ITV’s yearly revenues rose by 24% in 2021 to a record high of nearly £3.5bn. This generated an operating profit of £519m, 46% ahead of 2020’s figure.

So why has this FTSE 100 share collapsed recently? Primarily, analysts were concerned about ITV’s bold plans for spending on growth. The broadcaster and producer — founded in 1955 — is lifting spending to compete with streaming giants such as Netflix, Amazon Prime, and Disney+. But original, high-quality content is both expensive and risky. On the other hand, ITV has a strong balance sheet (with total liquidity of £1.5bn and just £414m of net debt at end-2021).

I’d buy ITV at this price

At their 52-week low, ITV shares collapsed to just 69.28p on 7 March. I’d have loved to have bought at this low, low price. But even at today’s price of 81.42p, I see deep value in this FTSE 100 share. Currently, the entire group is valued at under £3.3bn. If I had this sum, I’d buy ITV outright. After all, its shares trade on a price-to-earnings ratio of 8.7 and an earnings yield of 11.5%. Also, the dividend yield of 4.1% a year is slightly above the FTSE 100’s cash yield.

At this depressed price, ITV and its cheap shares might well become a takeover target for a well-funded rival player or private-equity bidder. Given that its shares traded close to 220p five years ago, this looks like a bargain to me today. I don’t own this FTSE 100 share, but would gladly buy it at the currently depressed price, despite the risks facing ITV!

Cliffdarcy has no position in any of the shares mentioned. John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. The Motley Fool UK has recommended Amazon and ITV. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services, such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool, we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »