We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Forget gold! I’d buy UK shares now before the next stock market rally

The price is gold on the rise. But is investing in British shares the smarter move for the coming stock market rally?

A young woman sitting on a couch looking at a book in a quiet library space.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

A stock market rally may be on the horizon. But it seems most investors are too focused on short-term volatility at the moment. As such, assets like gold have started gaining a lot of popularity of late.

Seeing gold retake the spotlight this year isn’t exactly surprising. The commodity has long been used as a safe haven during times of economic uncertainty and is a proven inflation hedge. Yet, despite popular belief, it pales in comparison to simply holding on to high-quality UK shares.

XXX

UK shares versus gold

Over the last 10 years, the price of gold has remained relatively flat, until recently. As such, the average annualised return for the commodity is a mediocre 3.5%. By comparison, the FTSE 250 has delivered returns closer to 7.6% each year. And that’s even after the 2020 Covid crash and the ongoing stock market correction.

While that may seem like a small difference, the impact on compounding is immense. To demonstrate, let’s say I have two £10,000 portfolios. One holds gold, the other a low-cost FTSE 250 index fund. With no additional contributions or withdrawals, the gold portfolio after 10 years would be worth £14,183. Meanwhile, the portfolio holding FTSE 250 stocks is closer to £21,331 – that’s over 50% higher!

While the returns of gold may seem bleak by comparison, there is one notable advantage. The price of the metal is far less volatile than stocks. And lower returns may be perfectly acceptable to some individuals looking to protect their wealth rather than grow it.

Personally, I’m more interested in returns for my portfolio. And with a stock market rally potentially coming soon, UK shares could be primed to deliver some explosive performances.

When the rally will begin is anyone’s best guess. It may have already started, or could be months away. But I can confidently say it will eventually materialise. After all, the stock market has a perfect track record of recovery even after the most disastrous of crashes, as we saw in 2008.

Preparing for the stock market rally

Not every business is going to survive this storm. With inflation on the rise, consumer spending is restricting both economic and corporate growth. Meanwhile, the Bank of England’s interest hikes to combat inflation are making external capital significantly more expensive to raise.

What does this all mean? Well, it’s not good news if a company has tight profit margins, subpar cash flows, and a heavy debt burden. And, sadly, a lot of businesses that were disrupted by the pandemic fall into this category.

The hospitality, travel, and consumer discretionary sectors are likely to endure more tough times ahead, even with Covid-19 in the rear-view mirror. Cineworld is just one of the undoubtedly many future casualties.

Therefore, when looking for the best UK shares to buy to profit from the eventual stock market rally, it’s essential to realise that not every beaten-down stock will make a comeback. That’s why I’m specifically looking for businesses capable of absorbing additional operational costs, whether through margins, or by using a war chest of liquidity.

Zaven Boyrazian has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »