We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Is now really the time to buy FTSE shares?

Christopher Ruane has been buying FTSE 100 and FTSE 250 shares for his portfolio even though the economy is losing steam. Here’s his reasoning.

One English pound placed on a graph to represent an economic down turn

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Over the past few months, I have been investing in shares from both the FTSE 250 and FTSE 100 indexes. But with the UK economy struggling and inflation eating into profitability for many companies, does it really make sense for me to buy such shares right now?

Going for quality

Just because a share is in one of the FTSE indexes does not, on its own, mean either that the business is good or that the share is attractive.

XXX

But it does give me one important piece of information as an investor – these firms have grown to a significant size. To get into even the FTSE 350, a company needs to be among the 350 largest listed firms in the UK. So, in principle at least, many of these companies will be well-established and have a sizeable business.

If I then focus on finding quality blue-chip shares that have already proven their business model is profitable, hopefully I will find some attractive options to buy for my portfolio.

The perils of market timing

But why buy now?

Take Tesco as an example. It is the sort of blue-chip FTSE 100 share I would be happy to hold in my portfolio for the long term. But over the past year, its shares have fallen 15%.

What if the slide continues? Tesco faces a risk to revenues if shoppers buy less due to household budgets getting tighter. At the bottom line, profits are also at risk if inflation eats into the company’s margins. Such risks could mean that, a year from now, I would be able to scoop up Tesco shares even cheaper than today.

Maybe.

But maybe not. Trying to time the market is tricky if not impossible. In reality, nobody knows what will happen next. So instead of doing that, I would focus on finding great shares at attractive prices. I think the current Tesco share price is attractive enough to buy for my portfolio and would do so if I had spare cash to invest. So, why wait just in case it gets even cheaper when I do not know if it will?

Good value FTSE shares

Taking that approach – hunting for value rather than trying to time the market – makes me think now is actually a good time to buy shares for my portfolio. Many of them trade on valuations I find attractive.

Tesco’s rival Sainsbury, for example, has a price-to-earnings (P/E) ratio in single digits. A number of other FTSE 100 companies have similarly low ratios, from Barclays to Persimmon.

A small P/E ratio on its own does not mean a share offers me good value. I need to consider other factors, such as the long-term earnings outlook and a company’s debt levels.

But I do think a number of shares in both the FTSE 100 and FTSE 250 look cheap right now even taking into account the economic environment. I think by focussing on quality and value, now is as good a time as any for me to build my portfolio. That is what I am doing!

C Ruane has no position in any of the shares mentioned. The Motley Fool UK has recommended Barclays, Sainsbury (J), and Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »