We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Near 52-week lows, these FTSE 100 shares could be brilliant long-term market-beaters

A sluggish UK market has thrown up many opportunities for long-term investors. Our writer picks out two favourites from the FTSE 100.

| More on:
Group of young friends toasting each other with beers in a pub

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

As a complete Fool, I’m only interested in owning stocks that stand a better-than-average chance of outperforming the UK market. Otherwise, I might as well just buy a passive fund that tracks the return of the FTSE 100 and do something more productive with my time.

With this in mind, here are two that I’ve got my eye on currently.

XXX

Selling pressure

Shares in premium alcoholic drinks seller Diageo (LSE: DGE) keep falling. At the time of writing, they’re down 15% in the last 12 months as investors remain skittish about higher costs and ongoing geopolitical and macroeconomic uncertainty. The tragic loss of long-standing former CEO Ivan Menezes was a shock too.

These difficulties aside, Diageo’s main appeal for me can be summed up in one word: consistency. This is a company that manages to keep growing revenue and profit in most years. Indeed, the fact that people will continue drinking its brands through good times and bad has allowed the company to build an excellent track record of raising its annual dividends.

All this goes to explain why the shares have and will probably continue to vastly outperform the FTSE 100 over the long term.

Still too expensive?

If there’s one drawback here, it’s probably the valuation.

Despite recently setting a new 52-week low, the shares still change hands for the equivalent of 19 times forecast earnings. That doesn’t exactly scream ‘cheap’. However, it is significantly lower than this company’s five-year average price-to-earnings (P/E) ratio of 24.

Since we’re unlikely to ever see it in the bargain bin, I think now’s as good a time as any for me to begin building a position when cash becomes available.

Out of favour stock

A second top-tier stock hitting 52-week lows is Aviva (LSE: AV). This appears to be largely due to concerns about the state of the UK economy — and the lack of interest in wealth management services during downturns — rather than anything specifically to do with the company. Tellingly, the share prices of sector peers Prudential and Old Mutual are also out of favour.

Like Diageo, I see this as an opportunity. The shares now trade on a P/E ratio of less than nine. That’s low relative to the average P/E of UK stocks in general.

It also looks like a great deal considering that the £10bn cap has recently become a far more efficient business while maintaining a dominant hold on the life insurance market.

Great income

The thing I like most, however, is the income stream. Right now, it yields 8.7%. That outpaces inflation. It’s also far more than I’d get from a cash savings account or, indeed, most stocks in the market.

Importantly, it too has a good history of hiking its payouts. That’s definitely not the case with all FTSE-listed companies.

Ultimately, the best time to buy is usually when no one else will, so long as the company in question isn’t a basket case and the long-term outlook is positive.

I think that’s the case here, especially as an ageing population will push more of us to get our retirement finances in order.

This makes me believe Aviva could outpace the market return over the next decade.

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has recommended Diageo Plc and Prudential Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »