We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

No savings? I’d start off an empty ISA by considering these 2 dirt cheap dividend shares

Despite a resurgent UK stock market, its possible to find cheap-looking dividend shares, such as these that I’d consider now.

| More on:
Investor looking at stock graph on a tablet with their finger hovering over the Buy button

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The UK stock market has burst into life lately, but there are still dividend shares around that look like decent value.

For example, with its share price near 249p, Legal & General (LSE: LGEN) has a forward-looking dividend yield for 2025 of around 9%. That compares to the aggregated yield of the FTSE All-Share index of about 3.7%.

XXX

Maybe the high yield is making some investors wary of the financial services company.  After all, anything above 7% often looks vulnerable to director slashing!

Good trading

However, the business is trading well, and the stock has been range-bound for a decade. And it’s possible for the yield to fall because of a rising share price rather than a falling dividend.

But City analysts expect the shareholder payment to increase by over 5% both this year and next. Those rises follow a strong multi-year record — the company didn’t even trim the dividend in the pandemic year.

Nevertheless, Legal & General’s earnings and cash flow history shows volatility. That’s probably because of the cyclicality in the business and the financial sector as a whole.

There’s risk in that situation for shareholders — one decent general economic downturn could torpedo the firm’s earnings, cash flow, dividends and share price.

One of the outcomes of the uncertainty is the low-looking valuation. I reckon it’s the market’s way of accounting for volatility in the trading figures. Because of that, it seems unlikely the valuation will ever become eye-wateringly high. But if we see another bubble-like bull market, I could easily be wrong.

An improving economy

I’m bullish about the prospects for the economy over the next few years. Inflation is back under control and it looks like we could see interest rate cuts ahead. Meanwhile, energy costs are lower, supply-chain challenges have been easing, wages have risen for many, and people could soon have more money in their pockets.

If that happy set of circumstances gathers pace, it’ll help many businesses to thrive, including those in the financial sector such as Legal & General.

Back in March, with the full-year report, the company delivered an upbeat outlook statement. So that makes the business well worth further research and consideration.

Legal & General looks attractive to me, but so does Moneysupermarket.com (LSE: MONY), which is soon to change its name to MONY.

Earnings have been recovering well after falling in 2020 and 2021 because of the pandemic. In 2025, analysts expect them to exceed 2019’s level.

Strong brands

Meanwhile, the company also didn’t cut its dividend when Covid struck. The firm’s operational strength is underpinned by several strong brands, such as MoneySuperMarket, MoneySavingExpert, Quidco, Decision Tech, TravelSupermarket and Icelolly.

With the share price near 235p, the forward-looking yield is near 5.6% for 2025 and that looks attractive to me.

There’s some risk that competition in the future may eat into the company’s market share. But recent outlook statements have been upbeat – so far, the firm’s brands have been hard for competitors to crack.

I’d consider both stocks now for inclusion in a diversified portfolio within a Stocks and Shares ISA.

Kevin Godbold has no position in any of the shares mentioned. The Motley Fool UK has recommended Moneysupermarket.com Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »