We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

One dirt-cheap dividend stock I’d buy and one I’d avoid

Roland Head explains why he thinks one of these stocks could be a value trap.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Today I’m looking at two dividend stocks with similar yields and modest valuations. But despite this apparent similarity, there’s only one I’d consider buying. Here’s why.

Struggling for growth

Insurance firm Just Group (LSE: JUST) is the product of a merger between Partnership Assurance and the Just Retirement group in 2016. Combining these companies was supposed to boost profits by reducing costs.

XXX

According to today’s third-quarter update, that’s exactly what’s happened. Cost savings resulting from the merger have now exceeded the group’s original £45m target. According to the company, this remains “a key element of delivering a better return on equity”.

Just’s sales are split roughly equally between de-risking insurance for final salary pension schemes and annuity-type products for individual retirees.

As you’d expect, the group has benefitted from new pension rules allowing individuals to transfer cash out of their final salary schemes. What concerns me is that despite this, growth is pretty much non-existent.

Shrinking not growing?

Today’s third-quarter update reveals that total new business sales fell by 6% to £1,631m during the first nine months of this year.

Sales of Guaranteed Income for Life products rose by 1%, while sales of de-risking insurance for final salary pension schemes fell by 2%. Sales of care plans have fallen 33%, suggesting a fundamental shift in the market.

The company doesn’t provide much explanation for this, except to say that “our focus on margin rather than volume continues to deliver profit growth.” Fair enough, except that most other companies in this sector appear to be delivering a mix of volume and margin growth.

At 153p, Just shares trade around 30% below the firm’s embedded value (an industry measure) of 221p per share.  Measured against earnings, the stock trades on a forecast P/E of 12 and has a prospective dividend yield of 2.4%.

Although these figures look cheap, I think the firm’s lack of growth makes it risky for shareholders. I feel there are better choices elsewhere.

The ‘local’ choice

Shares of pub chains have fallen out of favour over the last year. And I’ll be honest, things could get worse. But there’s a fair amount of bad news already in the price of these stocks and recent trading updates haven’t been too bad.

My top choice in this sector is Mitchells & Butlers (LSE: MAB). This FTSE 250 stock recently reported like-for-like sales growth of 1.8% for the 51 weeks to 16 September, with total sales up by 2.9% over the same period.

Given the impact of inflation, this probably means that volumes have been flat or slightly lower over the year. But Mitchell & Butler has a number of attractions which I think could make it a worthwhile investment.

The first is that although the company’s dividend yield of 2.9% is relatively low, it should be covered three times by earnings. This reduces the chance of a dividend cut and hopefully lays the foundation for future growth.

My second point is that Mitchells & Butlers is starting to look quite cheap. The stock trades on a forecast P/E of 7.5. And at 258p, the share price is almost 30% below the group’s net asset value of 360p per share.

In my view, this stock could soon make sense as a recovery buy. It’s on my watch list.

Roland Head has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »