We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Why I believe the Aviva share price is too cheap to ignore

Ahead of a big investor update, I’m still convinced I’m seeing a serious undervaluation in Aviva plc (LON: AV) shares.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

CFO Tom Stoddard is the latest to go in the top-level management shakeout that’s been happening at Aviva (LSE: AV) since Maurice Tulloch took over as CEO in March.

The previous high-profile departure was Andy Briggs, both as CEO of UK Insurance, in which capacity he was replaced by Angela Darlington as interim, and as a director of the company.

XXX

At the time of Briggs’ departure, Tulloch said: “These appointments are an important first step to bring greater energy, pace and commercial thinking to Aviva.

The latest move, with Stoddard to be replaced in the interim by Jason Windsor, comes a day before the company’s investor update (6 June) in which Tulloch is due to set out his new strategy.

Big yields

Aviva shares have been depressed for several years now, despite a forward P/E of only around seven and with dividend yields running at the 8% level. The firm did engage in a share buyback programme to try to boost investors’ returns, but that achieved little. Word in the City is that there will be more focus on debt repayment.

As an Aviva shareholder, I’d be happy with that, as I’ve always seen returns of capital to shareholders (though buybacks or big dividends) as misguided for a company that’s shouldering a lot of debt. And although the firm spoke of debt reduction as a key focus in its last year-end update, I’d like to see it coming down more quickly.

Split?

There’s some expectation a split of the company’s life and non-life divisions will be on the cards, and there’ll be a change to the firm’s dividend policy to move away from a fixed percentage of earnings to a more flexible progressive approach.

For some time now I’ve seen Aviva shares as undervalued, and it’s not been obvious why. It will be partly due to the general malaise afflicting financial businesses in general, and I think that’s likely to extend some time after the dog’s breakfast we call Brexit is finally settled.

But the uncertainty that’s been hovering over the company since Tulloch took over, with nobody really knowing what the long-term plans were, is very likely to be keeping investors away too. And, in my view, keeping the share price very attractive.

I’m happy with the dividends I’m getting, and I’m in it for the long term and convinced good value will eventually out — and while I’m still in a net buying phase, I like share prices to stay low.

Decisions

But I fear a takeover bid might come along (and I’m aware that Warren Buffett is looking at making a big investment in the UK, and knows the insurance business probably better than anyone). But I don’t want that, because I see Aviva as something I want to keep myself for the next decade or more. And on that score, a higher short-term share price would help.

If Aviva is split in two, investors will be faced with deciding whether they want to keep their shares in the two new companies. My feeling is I’ll still want some of both.

Alan Oscroft owns shares of Aviva. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Friends and sisters exploring the outdoors together in Cornwall. They are standing with their arms around each other at the coast.
Investing Articles

£503 buys 14 shares in this FTSE 250 stock that returned 23.9% annually for the last 15 years

This FTSE 250 stock has averaged a huge return for 15 years. At today's price, £503 buys 14 shares. But…

Read more »

Black woman using loudspeaker to be heard
Investing Articles

£1,000 buys 25 shares in this FTSE 100 stock that’s returned 29.2% annually for the last 10 years

This FTSE 100 mining stock has returned close to 30% a year for a decade. At 3,995p, £1,000 buys 25…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Down 47%, is this growth stock finally worth buying in May?

With a £288m order book and a hidden pipeline of defence and nuclear contracts, is this growth stock now too…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

2 REITs yielding 7%+ to consider for passive income in 2026

A REIT backed by the NHS and another backed by Tesco and Sainsbury's with both yielding 7%+. Here's why I'm…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Just 97 shares of this UK dividend stock generate £238 in passive income

A 5.7% yield, £238 in passive income from just 97 shares, and one of the most divisive dividend stocks on…

Read more »

ISA coins
Investing Articles

£10,000 in an ISA generates a second income of…

The London Stock Exchange is home to some of the world's most generous dividends. But how big a second income…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Expert recommendations: 2 top income stocks yielding 7%+!

With yields of 7.2% and 7.8% respectively, these two income stocks are catching the eyes of institutional analysts. Should investors…

Read more »

Illustration of flames over a black background
Investing Articles

3 top income-focused stocks to buy in May 2026, according to experts

Looking for a stock to buy for income in May 2026? Experts have flagged these three UK dividend shares as…

Read more »